HIT SINGER/SONGWRITER IVORY SCOTT RELEASES NEW SINGLE & VIDEO FOR “CHEESE”
PREPARES FOR HIS DEBUT ALBUM IN 2025.
(November 22, 2024- New York, NY) Chicago’s own Ivory Scott is still keeping it real with his latest single, “Cheese,”. Fresh off the buzz from his single “What You Like,” Ivory is dropping another gem that dives into the real-life challenges of trust, love, and all the drama that comes with it – no sugar-coating, just straight talk.
In “Cheese,” Ivory gets honest about trying to find authenticity in a world full of mixed signals. With lyrics like “Everybody need somebody that ain’t just a body; If you is the one promise baby Jesus I’ll stop entertaining motion; Hard to have emotion; Hard to give devotion,” he highlights the struggle of finding someone who’s in it for the right reasons. It’s a relatable vibe, capturing that internal tug-of-war between wanting to believe in love and fearing the risks that come with it. Ivory’s laid-back flow over a smooth track creates a groove that’s raw, soulful, and undeniably catchy.
The accompanying video, directed by SpuddsMcKenzie, compliments the track with eye-catching visuals and creates the perfect balance of mood and storytelling.
The single follows the success of Ivory’s debut EP Before Ebony and his hit “Real,” which was #1 most added at UrbanRadio and peaked at #41 on the Urban Mediabase Chart. “Cheese” is the latest preview of what’s to come on his highly anticipated debut album, MUD, set to drop in 2025.
Ivory Scott has already proven himself behind the scenes, writing hits for heavyweights like Madonna, Ed Sheeran, Yung Bleu, and Fireboy DML. Now, he’s stepping into his own spotlight, bringing a fresh perspective and real stories that fans can feel.